Which Type of Work do SEO Specialists do?

SEO Specialist job responsibilities vary based on whether someone is working for a digital marketing agency, in the digital marketing department of a company, or freelance for a client. If you want to grow your Business Hire the best SEO Service Company in Delhi, India.

What SEO Specialists Do:

  • Develop optimization strategies that raise the company’s website search engine results rankings.
  • When conducting paid search campaigns, the SEO Specialist will execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI.
  • Manage the expenses of SEO campaigns, stay on budget, estimate monthly costs, and resolve differences.
  • Closely collaborate with the web development team to make sure SEO practices are properly followed throughout the website content.
  • Perform in-progress keyword research, discovery, and optimization for new SEO keywords to use throughout the company website and marketing materials.
  • Analysis and implement search engine optimization recommendations
  • Generate and execute a link-building strategy.
  • Change website architecture, content, linking, and other factors to improve SEO place for target keywords.
  • Monitor daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy execution.
  • Note compelling and high-quality website content, including blog posts and page descriptions to improve website search results.


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